Maya Anglin and Nidhi Daga from J.P. Morgan & Chase Co. presented an inspiring session at the 2024 DMFS West Summit. Maya shared her journey from software development to product management, highlighting the importance of customer feedback and a customer-centric approach. They discussed personalization, data aggregation tools like blockchain and AWS, and the need for a robust customer data platform. They also encouraged improving customer interactions through chat systems and enhancing omnichannel experiences with AI, stressing that digital marketing strategies must adapt to evolving client needs.
Join us at the 10th ANNUAL DIGITAL MARKETING FOR FINANCIAL SERVICES WEST SUMMIT on May 14th & 15th, in San Francisco. Discover the latest marketing innovations in financial services, connect with industry experts, and explore cutting-edge tools like machine learning that are reshaping the future of financial services!
Register for the DIGITAL MARKETING FOR FINANCIAL SERVICES WEST Summit 2025.
Click here to register: https://bit.ly/3Zl1mdG