Day 1: May 21, 2025
Day 2: May 22, 2025
3:45 pm
PRESENTATION: HUMAN-CENTRIC CONTENT
How to Unmute the Human Voices Behind Your Brand
“You’re on mute.” We’ve all heard it too many times, but for financial marketers, it’s more than a Zoom issue — it’s a brand issue. Rigid brand control and compliance fears often “mute” your most authentic and impactful storytellers: your people. But here’s the truth: your team’s voices can confidently amplify your brand and stay compliant at the same time. This session will provide tangible advice to:
- Build a digital brand fueled by human-centric content.
- Empower your team to confidently share branded, compliant content.
- Equip your executive team with resources to elevate their digital personal brands to strengthen your organization’s reputation.
Encourage your team to bring their human voices to the forefront of your brand’s story and get ready to drop the mic.
